With billions and billions (and billions) of pins in the fashion, beauty and home décor categories, Pinterest has ventured into Pantone territory by declaring colors of the year for 2016. Since color preferences vary by industry, Pinterest has crunched the numbers and brought us several colors that have been inspiring individuals, designers and retailers alike.
Seeing a 100% increase since February with this color, Blush Pink is the forerunner in women’s fashion pins. Mint Green saw a 40% increase during the same time period.
https://www.pinterest.com/pinpicks/pinterest-palette-style/
- Late Morning by Jill Martin
- Wild Orchid by Randy Hibberd
- Persimmon Jump by Jill Martin
- Calm Days II by Lisa Ridgers
- Tangier Tiles III by Liz Jardine
- “The Moon” by Laura Van Horne
In men’s fashion, the blues rule. Astronaut Blue pins rose 100% since February and Chambray also saw an uptick.
https://www.pinterest.com/pinpicks/pinterest-palette-mens-style/
- Deep Within by Corrie LaVelle
- Lucky No. 5 by LIz Jardine
- Positive Change by Randy Hibberd
In the beauty category, the mermaid look is in full swing. People can’t stop pinning Dark Blue, Green and Lavender hair and makeup photos.
https://www.pinterest.com/pinpicks/pinterest-palette-beauty-hair/
- Hidden Valley by Liz Jardine
- Bloom by Laura Van Horne
- By The Sea by Liz Jardine
While fashion and beauty are full of color, home decor is much more subdued with pinners loving décor inspiration photos in Gray and Mauve.
https://www.pinterest.com/pinpicks/pinterest-palette-home/
- Bright Lights, Big City by Liz Jardine
- Grey Levels by Jeff Iorillo
- Beach II by Brooke Borcherding