making art work for you

Third & Wall Pop-Up Gallery at the Annual Seattle Street Food Festival

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popupgalleryDuring past summers, the Capitol Hill neighborhood has hosted the annual Seattle Street Food Festival. This year however, the festival was relocated to South Lake Union to make room for a growing number of foodies and food vendors. Third and Wall’s address just happened to be located right in the middle of everything, so we decided to host a Pop-Up Gallery over the weekend.

We weren’t sure what to expect and assumed people would largely show up to eat. Our pop up gallery was also out of place among food trucks serving everything from wood smoked barbeque to vegan tacos. But even before the festival officially kicked off, we realized that people were hungry for something else – Art.

Unknown-2With the smell of bacon-sprinkled donuts wafting over from the food truck parked a few feet away, we introduced festival-goers to Third & Wall’s collection. Boys of all ages were drawn to KC Haxton’s poster “Autobahn” and Joseph Cates’ “Guitars I”. A young woman visiting from out of town spent twenty minutes debating whether she’d be able to get a gallery-wrapped image of “A Charmed Life” by Liz Jardine back home with her to Austin.

insect butterfly transitional seattle art

“June” by Sarah Stockstill

After admiring a flushmount of Sarah Stockstill’s “June” for the whole afternoon, a neighboring vendor reminded her husband that today was indeed their anniversary (he hurried right over as we were closing up for the day). It’s a good thing he snagged it when he did, because the next day another woman returned, inquiring about the sold piece. She wasn’t the only returning customer – after purchasing two unstretched giclees on Saturday, a gentleman came back on Sunday to buy three more.


Bringing the gallery outside made the experience of choosing fine art for their homes enjoyable and less intimidating for our customers. Being able to flip through the canvas giclees and pick from abstracts, landscapes and more was unlike any experience they would have at a home furnishings store or while online shopping.



For us at Third & Wall, not only was it nice to see that our imagery was well received, but since the majority of our business is conducted over the phone and through email, it was a pleasure to be able to work with customers face to face to select the perfect pieces for their homes. We look forward to serving up some new images at next year’s Street Food Festival. Stay hungry Seattle.



~ Katherine Van Henley, Business Development/Accounting Manager

Third & Wall offers exclusive contemporary and transitional imagery for wall decor and licensing, with a wide selection of Posters, Originals and Print-on-Demand/Licensing imagery.  Some areas of our website are password-protected. If you are a member of the trade but don’t have full access to our website,, please contact us at




From the Camera Lens of Aaron Matheson

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aaron matheson photography seattle photographerAaron Matheson fills a dual role at Third & Wall Art Group. He’s a versatile fine art photographer who recently signed on as a Third & Wall artist and has been very well-received by our customers; AND he is also a Third & Wall Production Specialist who applies his keen eye for color and amazing technical skills to creating final product for our Print-On-Demand, Photography and Poster programs. Aaron’s work shows his deep affinity for nature, travel and the outdoors, although he has proven himself to be a city-lover as well with his bold urban photography.

What do you first do when you get to the studio in the morning? First thing in the morning I usually peruse social media with a heavy emphasis on Instagram. I love looking at other imagery, generally doing my own critique, creatively feeding off great images and getting new ideas. I then check my email and strap in for hours of Photoshop.

How many images do you work on at a time? When I get back to my studio from a shoot I download all images taken during the shoot, then narrow them down to either the best images or the images specified by the client. The amount of images to edit can range from my top 10 to my top 1,000 depending on the how many were shot. I batch process as many as I can, then edit the best one by one.

nature photography rocks cliffs rockclimbing


Do you have a dream project that you would like to work on? There are multiple locations I would love to visit, but I am a rock climber at heart, so my dream project would be traveling, climbing and shooting images for an extended 6 month trip starting in Western Europe, traveling through China and ending in Australia.

photography black and white mountains landscape



If you could collaborate with anyone, who would it be? I have always admired the work of Richard Avedon and his ability to capture raw emotion and tell a person’s story with a single portrait. I’d be crazy not to mention Ansel Adams as well. He probably did more for photography than any other single person in history. His ability to see light and understand the limitations of the camera, film and printing was incredible. Without Ansel Adam’s knowledge and talent I truly believe that photography wouldn’t be where it is today.

What’s your favorite way of generating ideas and inspiration? I am always looking at social media. There are so many incredible photographers out there constantly putting out new works, it’s really hard to not be inspired to get off the couch and do something. A lot of times I will see a photo or piece of art and I will push myself to try to do something similar only better.

photography coastal tropical island sunset palm trees


How has your photography evolved over time? I started shooting black and white film and really shot to learn, not so much for art. Eventually I started shooting more people and some fashion. I went down the road of shooting everything in HDR digitally then moved away from that method, but  am now re-approaching it using different processes and editing styles. My preference was always to capture the entire scene before me, but recently I’ve started shooting more close-ups and doing more macro photography to explore small details that are often overlooked.

What do you like most about your work? I love that I can go anywhere with my camera and shoot photos. I also love that I can constantly learn and develop new styles and techniques to make me a better and more well-rounded photographer.

What is one word that best describes your style?  Colorful.

Is there an idea you would like to explore?  I’m always open to new ideas, but currently I have an idea for a floral series that I hope to start working on later this summer or early fall.

What is your favorite time of day to shoot?  I love getting out and being set up an hour before sunrise and sunset. The light in the mornings and evenings is always great.

Do you ever get “stuck” on a piece? If so, what do you do? I definitely get stuck from time to time. I generally get stuck when I have a very particular idea and I can’t make it happen for any number of reasons – location, atmosphere, lighting, equipment, etc.

What is up next on your photo shoot roster? I don’t really know. I have a few trips planned for this year and I plan on going into the mountains as much as possible in between. Only time will tell what comes up next…

Aaron Matheson’s image collection can be viewed in the Photography section of our website. Some areas of our website are password-protected. If you are a member of the trade but don’t have full access to our website,, please contact us at